Depok – located at the UI Vocational Auditorium, the UI Vocational Family Women’s Association (IWK) together with the Digital Clinic and HM Vocational Public Relations held a Digital Village in Vocational through Public Discussion: Prejudice and hoaxes are the Common Enemy. This activity presented speakers Seno Gumira Ajidarma (Rector of IKJ), John De Rantau (Director), Devie Rahmawati (Founder of the UI Vocational Digital Clinic), David John S, Toto S and Ricky Malau (Actor) and Katherine (Actress). The activity was attended by around 150 participants from Greater Jakarta. “Throughout 2019, we established a Digital Village which aims to help people have many skills, understand them and be able to produce positive things. Unfortunately, nowadays digital materials are often a tool for disseminating incorrect information and to the detriment of many parties. Positive news that causes good prejudice certainly needs to be maintained, on the contrary, negative news that produces bad prejudice must be quickly deleted,” said Danurifqi, Chairman of HM Vocational Public Relations UI. “We from IWK deliberately present mothers, so that women are more aware of the messages that always enter our social media. We hope that the speakers can arouse mothers to be able to restrain themselves and select every news before sharing it with others,” added Riana Herlina Hadiwardoyo, Chair of IWK Vocational UI. “Prejudice is the embryo of the birth of stigma that leads to character murder through the spread of fake news. Modern studies have found that there are indeed several factors that cause humans to be easily prejudiced, both positive and negative. Prejudice is one of the basic instincts (biological factors) presented by God, to help humans prepare themselves to anticipate the challenges that will be faced,” said Devie Rahmawati, Founder of Digital Clinic. “Psychologically, while psychologically, prejudice helps humans overcome anxiety and doubt in various situations. To illustrate, when in a new environment, prejudice against gender, race, religion and so on, helps individuals to behave. When meeting men, for example, an individual must already have certain prejudices, which will help how individuals communicate,” added Devie, the initiator of the UI Vocational Digital Village. The presence of Seno Gumira and the celebrities is related to their creative works, namely short stories and films, which raise the issue of prejudice in the packaging of a light but intelligent program. Messages that wild imaginations that permeate the mind that result in negative prejudices need to be managed properly. “For this reason, a 3K Recipe is needed to overcome prejudice, namely Open-mindedness – Social Communication – Confrontation. Scientific studies since the 50s have found that individuals with a closed and linear character, have a chance of getting caught up in prejudice. Plus the reluctance to communicate, makes an individual never have the opportunity to confirm, whether his prejudice is true, or it turns out to be wrong. Communication is an effective way to dismantle prejudice. Meanwhile, the findings of the last 10 years, showing the ability to confront a prejudice that gives birth to labels, become a powerful weapon to make people who spread hoaxes about something rethink and make others, become new additions to information about someone or something, which is ultimately able to change prejudices,” concluded Devie Rahmawati, who also serves as the Head of the UI Public Relations Vocational Study Program.