Depok-The development of global dynamics in the creative industry sector is a challenge for human resources in Indonesia to play an active role in it. The creative industry is a subsystem of the creative economy which includes various sectors that use expertise and creativity to produce products and services. Seeing these conditions, the Vocational Education Program, Universitas Indonesia (UI), opened a new study program (prodi) for postgraduate level, namely Applied Masters in Creative Industries.
(Photo: Launch of the Applied Master of Creative Industries Study Program at the 16th Anniversary of UI Vocational)
Director of the UI Vocational Education Program, Padang Wicaksono, S.E., Ph.D, said that large-growing creative industry business institutions with good governance will have a wider impact on society. This condition needs to be facilitated by increasing knowledge, expertise and networks so as to produce business people who are reliable and adaptive to change and are able to transform changes for the Indonesian economy.
“The Applied Master of Creative Industries Study Program aims to produce graduates who are able to develop and manage technology-based creative industry businesses in a professional, independent, ethical and globally competitive manner. The scope of study for this study program is very vocational and relevant to developments in the global world, especially the needs of the creative industry, society and government,” said Padang at the opening of the study program which was held at the same time as the 16th Anniversary of UI Vocational, May 21, 2024 in the UI Vocational Auditorium, UI Depok Campus.
(Photo: A series of cultural carnivals during the UI Vocational 16th Anniversary celebration)
The Masters Applied of Creative Industries Study Program is the first applied masters study program at UI and the 16th study program at UI Vocational. Registration for this study program can be done for the 2024/2025 Academic Year Period via the SIMAK UI wave 2 route on 16 May – 13 June 2024 by creating a registration account at https://penerimaan.ui.ac.id/.
This study program opens up opportunities for applied bachelor (D4) and bachelor (S1) graduates who wish to continue their studies at a higher level. The courses studied include Creativity and Innovation, Culture and Creative Industries, Regulation of Creative Industries and Intellectual Property, Strategic Management of Creative Industries, Technological Entrepreneurship, and others. Complete information regarding the Masters Applied of Creative Industries Study Program can be accessed via the page https://vokasi.ui.ac.id/web/.
(Photo: Winners of the Creative Content IG Reels competition)
Apart from the opening of the new study program, the 16th Anniversary of UI Vocational also presented performances from student UKM, namely Traya and Mahawaditra, as well as various competitions such as photography competitions, IG Reels creative content, cultural carnivals, and even treasure hunts. “The 16th anniversary of UI Vocational means that we are increasingly mature to participate in creating quality vocational graduates who are in line with industry needs. The opening of the applied master’s study program will also be a forum for students to deepen their vocational knowledge to be applied in society and improve the nation’s economy, especially in the creative industry sector,” said Padang.
