Creative Advertising

Study Program Description

This Study Program produces Associate Communication Experts in the field of Creative Advertising who are able to carry out their work practically from planning to production in accordance with the needs of society, law, and the ethics of the advertising profession.

Vision

The best advertising education in Southeast Asia by increasing knowledge and applied technology in the field of advertising to produce graduates who are independent, superior, and able to align formal education with the needs of the industrial world.

Mission

Creating a competency-based, professional and virtuous curriculum;
Organizing quality vocational education that is relevant to the times to increase the competitiveness of the Indonesian workforce;
Establish cooperation with the industrial world and professional associations at the national and international levels;
Prepare and create graduates who have professional competence at national and international levels.

Competence of graduates

The main competencies of graduates of this study program are Account Executive, Creative Division, and Media Division. Meanwhile, the job prospects for graduates are in the Advertising Agency, Digital Media Agency, and Creative Agency industries.